Privacy Policy

Introduction

eParth Youth Private Limited is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.eparthyouth.com or use our services.

This policy is published in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and applicable data protection regulations.

Please read this Privacy Policy carefully. By accessing or using our Platform, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy.

Information We Collect

We collect information in the following ways:

We do not collect, store, or process payment card numbers directly. All financial transactions are handled securely by our authorised third-party payment processors.

How We Use Your Information

We use the information we collect to:

• Create and manage your user account and provide access to our services.
• Process payments, manage orders, and facilitate product deliveries.
• Personalise your learning experience through our Gurukulai AI Agent.
• Send you service-related communications, including order confirmations, receipts, and account notifications.
• Send you promotional communications about new courses, products, and offers (you may opt out at any time).
• Analyse usage patterns to improve our Platform's features, content, and performance.
• Detect, investigate, and prevent fraudulent transactions and other illegal activities.
• Comply with applicable legal obligations and enforce our Terms and Conditions.

Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience on our Platform.

• Essential Cookies: Required for the Platform to function (e.g., session management, authentication). These cannot be disabled.
• Analytics Cookies: Help us understand how users interact with our Platform (e.g., Google Analytics). These are anonymous aggregated data.
• Preference Cookies: Remember your settings and preferences for a better experience.
• Marketing Cookies: Used to deliver relevant advertisements. You may opt out via your browser settings.

You can control or delete cookies through your browser settings. However, disabling essential cookies may affect the functionality of the Platform.

Sharing of Information

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party vendors who assist in operating our Platform under strict confidentiality agreements.
• Legal Requirements: When required by applicable law, court order, or government authority.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, subject to equivalent privacy protections.
• With Your Consent: For any other purpose with your explicit consent.

Data Security

We implement industry-standard technical and organisational security measures to protect your personal information, including:

• SSL/TLS encryption for all data transmitted between your browser and our servers.
• Secure, encrypted storage of user credentials with hashed passwords.
• Regular security audits and vulnerability assessments.
• Access controls restricting employee access to personal data on a need-to-know basis.

If you believe your account has been compromised, please contact us immediately at security@eparthyouth.com.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide our services. When you delete your account, we will delete or anonymise your personal information within 30 days, except where we are required to retain it for legal, regulatory, or legitimate business purposes.

Your Rights

Under applicable Indian law and our privacy commitment, you have the following rights:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Correction: Request correction of inaccurate or incomplete personal data.
• Right to Deletion: Request deletion of your personal data (subject to legal retention requirements).
• Right to Withdraw Consent: Withdraw consent for marketing communications at any time.
• Right to Data Portability: Request your data in a commonly used, machine-readable format.

To exercise any of these rights, please email us at privacy@eparthyouth.com. We will respond within 30 days.

Children's Privacy

Our Platform is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you believe we have inadvertently collected such information, please contact us immediately.

to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this page and, where appropriate, by sending you an email notification. Your continued use of our Platform after any changes constitutes your acceptance of the updated policy.